For CHANINTR Outlet, furniture is never just an object—it becomes part of how life happens around it. We saw an opportunity to move beyond conventional product-led communication and create a distinctive illustration language that places iconic furniture within playful scenes of everyday life, turning products, people, and moments into stories with personality.

OUR APPROACH
Bold forms, expressive characters, and unexpected narratives give each campaign its own moment while building a recognizable visual world for CHANINTR Outlet. From seasonal sales and new collections to events and special promotions, illustration transforms commercial communication into something warmer, more memorable, and distinctly CHANINTR—where furniture is not simply shown, but lived with.

DESIGN SCOPE
Creative Direction · Illustration · Art Direction · Social Media Design · Print & Digital Communications · Animation & Motion Graphic